To be recognised as a leading professional services firm in UAE.
To be a destination for people to develop a successful career.
To be a great place to work.
Mission
Outstanding values to the client through value added, quality, timely and cost effective services.
Create a reputable brand name in local market and through associations in international markets.
To help the accountants in developing their careers in accounting/auditing and exposing them to the industry in the field with practical experience and professional guidance.
Values
Commitment to highest level of professional standards
Utmost respect for fellow colleagues.
Integrity, ethical and transparency in dealings.
Satisfactory balance between a successful career and enjoying life away from work.